$5 for the book. $7.95 shipping.
Close more members in the next ninety days. Without becoming the person you used to complain about.
Twenty years inside every kind of gym there is. Big box, boutique, one on one, corporate, mom and pop. The book in your hands in seven days is the system that closed every one of them.
A note from Tom
“I'd rather you have the book in your hands than perfect copy on a sales page. So I priced it at the cost of getting it printed and shipped to your door. Read it on the floor between consults. If it does not make you a dollar more, write me. I'll make it right.”
Tom Leonardis Jr.
Here is what shows up
The whole kit. In your hands in seven days.
- The softcover, shipped via USPS Media Mail (two business days)
- The first chapter, in your inbox the moment you order
- The full digital edition (PDF and ePub) the same day
The story
Why the book is five bucks.
I wrote this for the trainer working twelve hour days who still feels broke at the end of the month. I wrote it for the gym owner who built something real and still flinches every time they have to say a price out loud. I wrote it for the front desk lead who had the talent and never had the script.
I want this in your hands. I want you reading it on the floor between consults. I want you dog earing the page where you finally understand what the prospect was actually saying. So I priced it where the only thing standing between you and the book is the cost of getting it printed and shipped to your door.
The catch is the same catch any direct response operator will tell you. I keep your address on file. I send you a few emails about what I am working on next. You can unsubscribe in one click.
And if the book does not help you close at least one more sale in the next ninety days, write me. I will make it right.
What is inside
Three parts. One working manual.
Part one
The Mindset
You are the product. The Six Rules of the Sales Carnivore. The Four Energy Drivers. Finding your Why and saying it out loud without flinching.
Part two
The System
The Ten Commandments of Follow Up. The Qualifying Call. The Fitness Vision Consultation. Pricing without flinching. The Weekly Scoreboard.
Part three
The Close
The S.A.L.E.S. framework. What to do after the close. Reactivation. How to sell by chat without sounding like a robot.
What readers say
Tom, drop your real testimonials in here.
“Placeholder testimonial. Pull a real one from a reader, a podcast guest, or a beta reader. Two to four sentences. Specific outcome plus emotional shift.”
“Placeholder testimonial. Pull a real one from a reader, a podcast guest, or a beta reader. Two to four sentences. Specific outcome plus emotional shift.”
$5 book · $7.95 shipping · $12.95 total
Where should I send the book?
Softcover ships in two business days. The digital copy lands in your inbox the moment you finish.
The guarantee
“If the book does not help you close at least one more sale in the next ninety days, email me. I will make it right.”
Tom Leonardis Jr.
$5 book. $7.95 shipping.
Send the book. I will go to work.
Ships in two business days. First chapter lands in your inbox in two minutes. Refund what you paid if it does not help.
Send me the book